Customer Loyalty, Guaranteed: Create, Lead, and Sustain Remarkable Customer Service (Paperback)  | Released: 01 Nov 2007

Companies today often send an message to customers that their business isnt that important by delivering boring and uninspired service. An organizations success is incumbent upon making customers feel valued. Customer Loyalty Guaranteed shows companies how to awaken the "spirit to serve" in every employee with Seven customer service personalities that build unbreakable customer loyalty Leadership practices your organization must embrace to be a service superstar Ideas for maintaining remarkable service to retain customers over the long-termCustomer service gurus Chip R. Bell and John R. Patterson provide fresh ways to infuse your company with the passion that customers will connect to.Review "This book should become the playbook for any team wishing to achieve greatness as a service organization. Their formula works!"-Ann Rhoads, cofounder and EVP of People, JetBlue AirwaysAbout Author:SAbout the Authors Chip R. Bell is founder of the Dallas-based Chip Bell Group. One of the nations leading experts on customer service, he helps organizations build customer loyalty. His previous books including Magnetic Service, Customers as Partners, and Managing Knock Your Socks off Service have been bestsellers.John R. Patterson is president of the Atlanta-based Progressive Insights. His consulting practice helps organizations manage complex culture change built around customer and employee loyalty. His articles have appeared in Customer Relationship Management and Leadership Excellence.