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Powerlines (Words That Sell Brands, Grip Fans, & Sometimes Change History) (Paperback)
By: Steve Cone (Author) Publisher: Bloomberg Press25.00% Off Original price was: 450.00$.338.00$Current price is: 338.00$.
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Powerlines looks at some of the most memorable tag lines of recent years, and identifies the factors behind slogans that work. It explains how advertising slogans or tag lines can be made to stick in the minds of consumers and affect the way we learn, beh Read More
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Author:
Steve Cone
Publisher Name:
Bloomberg Press
Language:
English
Binding:
(Paperback)
About The Book
Powerlines looks at some of the most memorable tag lines of recent years, and identifies the factors behind slogans that work. It explains how advertising slogans or tag lines can be made to stick in the minds of consumers and affect the way we learn, beh
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